Digital Agency Clock hosts WUWO Media’s, EOB Esports Academy for the Prince’s Trust Young People.
Content & Education Programme Creators WUWO alongside digital agency Clock, are providing young, unemployed people with a unique opportunity through esports education to obtain a qualification. The ultimate aim is to then connect these hard-to-reach individuals with employment or further training.
Being an original Prince’s Trust startup 20 years ago, Clock continually follow and support Prince’s Trust initiatives. With this one championing the emerging industry that is ‘Esports’, Clock were the ideal partner for this WUWO programme due to their ongoing relationship with their client, Riot Games.
13 young people aged from 19-24yrs were selected to join the “Enemy of Boredom” course. After 4 weeks, the participants will gain a qualification having learnt and utilised skills gleaned during the programme ranging from esports education and coaching, basic English and Maths, through to journalism, social media and game design. On Friday 2 June, the participants were asked to present back what they have learned from the invaluable experience as well as their plans for the future.
This course is tailored around Riot Games leading game League of Legends – a gaming platform that sees an audience of 28+ million in Europe alone – through showing the young people the importance of teamwork in a competitive gaming sector. Esports is a current, opportunistic industry that this initiative aims to demystify and celebrate.
Steve Godwin, Founder of WUWO Media creator of the esports education programme says “Using Competitive Video Gaming we have created a programme that teaches young people teamwork skills, backed up by a very hands on schedual learning about the running of a pop-culture magazine – our young people are able to become more self assured and confident citizen, the aim is to help each young person start a career in something they enjoy and WUWO will be supporting them until each individual is more secure in their life. We have plans to expand the EOB course into other towns and cities so we’re able to help more young people move forward and succeed. And just to let you know, EOB stands for The Enemy of Boredom”.
“We are delighted to partner with WUWO Media on their E.O.B Esports Education Initiative to help young people gain the skills and experience they need to forge a career in the digital and cyber industries. By attending events, hearing from guest speakers and learning from experts, this course will inspire the group and open their eyes to different employment opportunities within the digital world.”
Paul Beesley, Director for Central England, The Prince’s Trust.
“A great initiative and a brilliant way of using League of Legends as a tool to teach teamwork, strategy and sportsmanship. We are proud to support young people through WUWO Media and the EOB course as well as helping The Prince’s Trust, the course also spreads the word about how Esports can help build communities and develop individuals”.
Mark Cox, Head of Publishing for League of Legends
Results of the combined efforts? This disadvantaged group of young people have been given the opportunity to gain a qualification, learn about the esports industry and build a digital magazine. Each young person will then have the opportunity to start an Apprenticeship in their chosen field with the support of West Herts College and WUWO Media.
The first programme ran until 2 June, the next programme starts July 24th 2017. For more information please visit www.wuwomedia.com
For media enquiries contact about the course firstname.lastname@example.org
About WUWO Media:
WUWO Media was founded by Steven Godwin in 2012, Steven was also supported with a loan from the Prince’s Trust. WUWO Media has been involved in many ventures, from the running of an entertainment and lifestyle magazine to starting its own creative digital agency. WUWO Media ethos has always been to help young people since its creation, after time it was clear that education was the right path for the company. WUWO Media have so far help or support 62 young people get into work, set up successful projects with Thames Valley Housing and at West Herts College, now also partner with Tenfold Gaming in New York, helping NYC and UK’s young people interact and work together.
Clock are a digital agency founded by Syd Nadim with a Prince’s Trust loan 20 years ago. In an increasingly busy and fragmented digital landscape, Clock helps brands to build meaningful relationships with their customers – driving engagement, trust and loyalty. Clock is an independent agency, established in 1997. The knowledge and experience built up over nearly two decades means they are experts in all aspects of creating world-class products and services. Their multidisciplinary teams are focused on delivering three things: strategy, design and engineering. They’re a 50-strong agency, but like to work in small focused teams with the agency directors actively involved in all projects. In collaboration with their clients, Clock make products and services that resonate with today’s demanding consumers.
About The Prince’s Trust:
Youth charity The Prince’s Trust helps disadvantaged young people to get their lives on track. Founded by HRH The Prince of Wales in 1976, the charity has supported 11 to 30 year-olds who are unemployed and those struggling at school and at risk of exclusion for over 40 years.
Many of the young people helped by The Prince’s Trust are in or leaving care, facing issues such as homelessness or mental health problems, or they have been in trouble with the law. The Trust’s programmes give vulnerable young people the practical and financial support needed to stabilise their lives, helping develop self-esteem and skills for work. Three in four young people supported by The Prince’s Trust move into work, education or training.